Digital Marketing Internship
We are looking for creative, extroverted candidates with a strong analytical background to help us develop and implement social media strategies through various channels. Direct collaboration with other team members will be required to develop processes for content creation, channel management, content editing, optimization, and iteration throughout the duration of the internship. This role is critical within the organization, as it will help define and guide our direct-to-consumer social channels and our brand story, ultimately supporting our overall business growth.
Marketing for New Mobile App
We are an early-stage startup focused on the development of wearable electronics. We are currently working on our prototype and want to launch a mobile app before the completion of the hardware. We aim to get customer insights and develop a community through the mobile app, so we have a platform ready to launch our hardware once the R&D is completed. Together with our team, we would like students to conduct market research on how we can best position our mobile app as a platform to launch our hardware later and help us develop a marketing and communication strategy for the product. We have previously conducted 200 customer interviews to understand our target markets. This information will be shared with students so they can familiarize themselves with our research. Additional information will be shared for them to understand the products and the objective of launching the app without the hardware.
Word Press Website & Landing Page Design
We currently have our website hosted on ReadyMag and we would like to migrate it to Word Press with improvements on the design.
Communication protocol and testing for mobile App
We are an early-stage startup focused on the development of novel wearable devices for decorative/cosmetic purposes. We are currently developing our prototype and want to expedite the R&D phase starting in January 2023. Our goal is to finalize the code so we can connect it to the hardware. This project focuses on finalizing the React Native code using the NFC library. We would like students to focus on: User testing of the wireframes of our mobile app Finalizing the code on React Native and testing the pairing with our hardware A few areas of specific interest for us include: The source code for the system, preferably in a source control system such as Git. A final presentation explaining what you built, what worked well, and what you would change. *** An NDA and a waiver will be required from the students undertaking this project.
Strategy for product launch
We are an early-stage startup focused on developing wearable technologies for beauty. Our end goal is to develop artificial nails that can instantly change colour from a mobile app. However, we are looking to launch two other products as we continue developing our prototype. The two products we are trying to launch are: (1) a necklace with a display that can be customized from the phone and (2) press-on nails with LEDs. So far, we have won some traction for our main project regarding the development of our colour-changing artificial nails by participating in local pitch competitions. However, we require a strategy for launching our first two products that can help us gain traction. Our plan is to launch through a crowdfunding platform like Kickstarter or Indiegogo in order to keep our costs down. The main goal of this project would therefore be to develop a strategy to promote the launch of our two products on a crowdfunding platform.
Level UP - Marketing strategy & content creation for cosmetics and tech Startup
We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as ePolish. ePolish are artificial nails that can instantly change colour from a mobile app by bringing the ePolish into proximity to the phone. Our team is entirely comprised of two technical founders who are currently focused on finishing the prototype. So far, we have won some traction by participating in local pitch competitions and are looking to improve the following three areas: PR visibility + growth SEO growth Social media growth
Comprehensive HR Strategy Development
We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as ePolish. ePolish are artificial nails that can instantly change colour from a mobile app by bringing the ePolish into proximity to the phone. Our team is entirely comprised of two technical founders who are currently focused on finishing the prototype. We both have limited experience dealing with teams and would like students to help us develop strategies for recruitment and talent management.
Finance Strategy Plan
We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as "ePolish." ePolish are artificial nails that can change colour instantaneously from any mobile device. Our team is currently comprised of two founders focused on finishing the prototype. This project will focus on developing a financing strategy focusing on finding different types of funding. We would like students to focus on: Develop a financing strategy based on optimistic, neutral, and pessimistic scenarios Finding funding options available to us (grants, prizes, debt, and dilutive options) A few areas of specific interest for us include: Developing financial projections to be submitted for future funding opportunities Applying to the most relevant funding options found during the duration of the project
Website Design for Cosmetics and Tech
We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as ePolish. ePolish are artificial nails that can instantly change colour from a mobile app by bringing the ePolish into proximity to the phone. Our team is entirely comprised of technical founders who are currently focused on finishing the prototype. We need help designing our website to attract both customers and investors. So far, we have developed customer personas based on primary market research. We want to position ePolish as a luxury product in fashion and technology. The overall goal of this project is to have a team that can be customer-focused and collaborate to ensure our website is appealing, intuitive, and enjoyable.
Hardware Development for Wearable Electronic Cosmetics
We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as ePolish. ePolish are artificial nails that can instantly change colour from a mobile app by bringing the ePolish into proximity to the phone. We want to incorporate into our team students who will focus on iterating on our current hardware prototype to create an MVP and testing it through the first iteration of our mobile app. Goals: Integrated circuit design to fit the system specifications for the nail-wearable device. Prototype development and testing. Ensuring interconnectivity by reviewing the hardware/software interaction. * NDA's and waivers will be required from the interns undertaking this project.
Web App Development for Wearable Electronic Cosmetics
We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as ePolish. ePolish are artificial nails that can instantly change colour from a mobile app by bringing the ePolish into proximity to the phone. Our team is currently comprised of founders who are focused on finishing the hardware prototype. This project aims to integrate students into our team as they help us with our app development efforts. Goals: Assessment of React Native for app development Coding the second iteration of the app for basic interaction with the prototype The source code for the system, in a source control system such as Git A final presentation and a written report explaining what you built, what worked well, and what you would change * NDA's and waivers will be required from the interns undertaking this project.
Level UP - UI/UX Website Design for Cosmetics and Tech
Number of positions available: 4 individual students. We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as ePolish. ePolish are artificial nails that can instantly change colour from a mobile app by bringing the ePolish into proximity to the phone. Our team is entirely comprised of technical founders who are currently focused on finishing the prototype. We want designers to help us build our website interface to attract both customers and investors. So far, we have secondary research showing that women aged between 18-24 will be our target market. We want to position ePolish as a luxury product in fashion and technology. The overall goal of this project is to have an interdisciplinary team that can be customer-focused and collaborate to ensure our website is appealing, intuitive, and enjoyable. UI goals: Create UI for the website. Upload designs to Readymag for publishing. Ensure UI fits our branding. UX goals: Design personas based on user research. Ideate the customer experience and customer interaction with our website. Give a presentation and a written report of these findings at the end of the internship.
Business Strategy Plan
We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as "ePolish." ePolish are artificial nails that can change colour instantaneously from any mobile device. Our team is entirely comprised of technical founders who are currently focused on finishing the prototype. We want students to help us refine our business strategy as we are looking to pitch to VCs in the summer of 2022. So far, we assume that women aged between 18-24 will be our target market. We want to position "ePolish" as a luxury product and have our company set as a house of brands to launch more accessible lines in the future. We envision B2B2C sales channels, which will require working with nail technicians and salons while creating interest from our target market. We want students to focus on the following points: Target market analysis. Supply chain considerations to bring ePolish to market. Plan for launching ePolish (pilot + sales channels) Positioning of the product and the company. Channels and messaging to use for promotion.
Level UP - UI/UX Design and Marketing for Cosmetics and Tech
Number of positions available: 4 individual students. We are an early-stage startup focused on developing wearable technologies for beauty. Our first product is internally referred to as ePolish. ePolish are artificial nails that can instantly change colour from a mobile app by bringing the ePolish into proximity to the phone. Our team is entirely comprised of technical founders who are currently focused on finishing the prototype. We want designers to help us build our product's user interface and experience. So far, we have secondary research showing that women aged between 18-24 will be our target market. We want marketers to find ways we can reach our target market while positioning ePolish as a luxury product in fashion and technology. The overall goal of this project is to have an interdisciplinary team that can be customer-focused and collaborate to ensure our product is appealing, intuitive, and enjoyable. UI goals: Create UI mock-ups for the app. Ensure UI fits branding. Present the mock-ups for the app. UX goals: Design personas based on user research. Ideate the customer experience and customer interaction with ePolish. Give a presentation and a written report of these findings at the end of the internship. Marketing goals: Create a branding strategy for our company based on the target market. Do a SWOT plot of different social media channels to use for promotion. Give a presentation and a written report of these findings at the end of the internship.
Hardware Development for Wearable Electronic in Beauty
We are an early-stage startup focused on developing wearable technologies for beauty, currently looking to launch two products: (1) a customizable necklace and (2) press-on nails with LEDs powered through RFID. Customizable eInk necklace: We have developed a basic PCB prototype that requires further optimization. Students will receive all the documentation from the current prototype and will be asked to optimize the system so it can receive the images through NFC at a much faster rate. LED press-on nails powered with RFID: We are looking to develop active RFID bracelets that can light up the NFC-powered LEDs on our press-on nails. The bracelets would have an on/off/intermittent mode and a rechargeable battery. The range of the RFID should be sufficient to reach the fingernails. Alternative versions to the bracelets, such as rings, can be considered based on a study of the range and power of the RFID signal. * NDA's and waivers will be required from the interns undertaking this project.
App Design & Implementation for Wearable Electronics
We are an early-stage startup focused on the development of novel wearable devices for decorative and cosmetic purposes. We are currently developing our prototype and want to expedite our R&D phase by creating strategic partnerships with academia. This project focuses on improving the first iteration of the mobile app. We would like students to focus on: Continue improving the current version of the React Native app we have developed Start developing the UI based on the current wireframes developed A few areas of specific interest for us include: Improved system's user interface of current code The product roadmap used to create the system and implementation plan, including a list of user stories detailing all possible interactions with the system. The source code for the system in a source control system such as Git. A final presentation explaining what you built, what worked well, and what you would change. *** NDA's and waivers will be required from the students undertaking this project.
Communication protocol and testing for mobile App
We are an early-stage startup focused on the development of novel wearable devices for decorative/cosmetic purposes. We are currently developing our prototype and want to expedite the R&D phase starting in January 2023. Our goal is to finalize the code so we can connect it to the hardware. This project focuses on finalizing the React Native code using the NFC library. We would like students to focus on: User testing of the wireframes of our mobile app Finalizing the code on React Native and testing the pairing with our hardware A few areas of specific interest for us include: The source code for the system, preferably in a source control system such as Git. A final presentation explaining what you built, what worked well, and what you would change. *** An NDA and a waiver will be required from the students undertaking this project.