Data Analytics and Reporting: Geospatial and Boating

We’d like students to help analyze our datasets to draw helpful insights.Using publicly available datasets, students will be given the opportunity to learn how to clean, structure, analyze, and most importantly report on and draw conclusions from the data.  Data sources will include US Coast Guard accident data as well as other geospatial datasets.From this analysis, we hope to not only improve our processes and understanding but also gain insights that will enhance our strategy. These insights will be directly related to business outcomes.Here are some of the topics we’d like students to explore throughout this project:Improve pricing and risk selectionIdentify trends and potential predictive mitigation strategiesDevelop more sophisticated products and pricing modelsThanks for your interest!

Digital Content Creation

Positiosn available 4(teams or individually)We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. To accomplish this, we expect the student(s) will:Write blog articles, email newsletters/sequences and other content pieces on assigned topics. Assist with a social media video launch to promote our organization (LinkedIn) Evaluate recent successful user-generated campaigns, preferably in our sector identify media outlets that are most beneficial to share our storyUltimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.If you like the sound of our culture and are ready to tackle this challenge with us, then we'd love to hear from you.A student or team with excellent writing and video skills would be the ideal candidate for this project.

Market and Competitive Analysis of Boat Insurance

We’d like students to help analyze undertake market and competitive analysis within the recreational marine (boat) insurance landscape. Students would have the opportunity to learn how insurance companies' market and position their products as well as gain insight into competitive pricing decisions.From this analysis, we hope to not only improve our processes and understanding but also gain insights that will enhance our strategy. These insights will be directly related to business outcomes.Here are some of the topics we’d like students to explore throughout this project:Improve pricing and risk selectionIdentify trends and marketing messages for carriers selling boat insuranceProvide students with the ability to develop skills that will be transferable to their coursework as well as future employment options.

Analyzing Industry Data

Number of individual positions: 3We would like to take on a student to help us fill out our data base that tracks key metrics about companies that operate in the insurance industry. We want to know things like: what part of the insurance industry companies take care of, what partners these firms have in insurance, etc. Through a deep dive of our industry/market, we hope to identify key market trends to assist in our go-forward plans. We want to look at for trends. It is important for us to know where the most promising innovation exists or which areas are slowing down, so that we can act accordingly. We believe that there is enough industry data available to complete a study of our sector. It would be extremely helpful for a student group to look at our industry, identify key trends of growth, stagnation and decline. We are open to all information that seems appropriate and valuable. Using these findings, we would like a detailed and researched report on the market trends that will mean the most to the future of our business.

Analyzing Industry Data

Number of individual positions: 1We would like to take on a student to help us fill out our data base that tracks key metrics about companies that operate in the insurance industry. We want to know things like: what part of the insurance industry companies take care of, what partners these firms have in insurance, etc. Through a deep dive of our industry/market, we hope to identify key market trends to assist in our go-forward plans. We want to look at for trends. It is important for us to know where the most promising innovation exists or which areas are slowing down, so that we can act accordingly. We believe that there is enough industry data available to complete a study of our sector. It would be extremely helpful for a student group to look at our industry, identify key trends of growth, stagnation and decline. We are open to all information that seems appropriate and valuable. Using these findings, we would like a detailed and researched report on the market trends that will mean the most to the future of our business.

Brand Identity and Graphic Design

Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. This project may combine research, data analysis, graphic design w/ Sketch or Adobe XD, prototyping, one-page creations and more!We believe this project will require:Research to define our unique brand position and create consistent promotional messagingLogo and/or name Proposal that highlights brand awareness and brand positioning. A branding guide, design prototypes that can be implemented into our marketing collateral.We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest names of competitors and comparators to research.

Digital Content Creation

Positiosn available 4(teams or individually)We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. To accomplish this, we expect the student(s) will:Write blog articles, email newsletters/sequences and other content pieces on assigned topicsAssist with a social media video launch to promote our organization (LinkedIn) Evaluate recent successful user-generated campaigns, preferably in our sectorIdentify media outlets that are most beneficial to share our storyUltimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.A student or team with excellent writing and video skills would be the ideal candidate for this project.