Brand Identity and Graphic Design

Our agency is looking for talented graphic designers to help with creating logos and strategies for small to medium businesses. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.This will involve several different steps for the students, including:Researching the brand identity.Logo and name proposals that reflect who we areWork to create a branding guide for us to referenceHelp create prototypes using software tools that can be implemented in our marketingResearch into the competitors to see what they are doing.Creating custom branding sheets with colours and logos.

Lead Generation for Arise Media Solutions

The main goal of this project is to generate high-quality leads for Arise Media Solutions, a digital marketing agency, and to assist in the agency's growth. This will involve several different steps for the students, including:- Researching and identifying target audience demographics and behaviors.- Creating and implementing effective lead generation strategies such as content marketing, email marketing, and social media marketing.- Developing and optimizing landing pages and forms to capture leads.- Analyzing and reporting on the performance of lead generation efforts.- Collaborating with the sales team to ensure leads are effectively nurtured and converted.

Social Media Management/Content Creation

Our company advertises thousands of products online. We hope to revamp our social media marketing to attract more customers.We would like to work with students to design a new social media marketing campaign for our company as well as our clients.This will involve several different steps for the students, including:Familiarizing themselves with our company’s and clients' products, social media campaign goals and target market.Identifying social media channels and strategies suitable for our company.Planning types of campaign content to create for each channel.Creating a social media content calendar that outlines important steps in the campaign.Creating content (video editing, graphic design) and posting them according to the established schedule.Bonus steps in the process would also include:Knowledge of Tiktok platform, and ability to create engaging "Tiktok and Instagram Reels".