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Recent projects

Training and Development Journey Map
Build a detailed employee life cycle journey map to identify gaps in training and development that can lead to improved performance of new and existing employees. Propose training and development solutions aligned with your organization’s competencies. Create a training plan for our Director of Donor Development leader.

Brand and Graphic Design
Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. This project may combine research, data analysis, graphic design w/ Sketch or Adobe XD, prototyping, one-page creations and more! We are seeking tools that can help us communicate our brand uniqueness to B2B partners. For example, a branding marketing board creation designed to position our upcoming webinar or campaign. We believe this project will require: Research to define our unique brand position and create consistent promotional messaging Logo and/or Name Proposal that highlights brand awareness and brand positioning A branding guide and storyboard creation Using tools like InDesign and illustrator to design prototypes that can be implemented into our marketing collateral App creation optional We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest names of competitors and comparators to research.

Grant Writers
Our organization is able to offer a virtual opportunity for three students or teams. The primary focus for the student will be Grant Writing for the organization. A grant writer (s) is someone who researches, writes, and submits proposals to institutions that provide grants . To do the job effectively, an experienced grant writer must: Scour lists of grants and identify those which align with the organization’s goals and objectives, while eliminating those that aren’t a good match. Craft a grant proposal that uses clear, concise language to persuade the grantor that the organization applying for the grant is a worthy recipient of funds. Respond to funder’s questions about the grant proposal and develop relationships with prospective donors.

Victorious Family Virtual Internship Opportunity: Marketing
The primary focus for the student will be: Marketing Communications - Recommend advertising and PR materials; create an integrated marketing campaign; create a product campaign. Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for (new or existing product or service); conduct customer surveys or focus groups to gain insights into the perceptions and behaviors of our target customers; develop a pricing strategy; identify expansion opportunities; identify key messaging for (new product or service). Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories. Prospecting Strategy - Identify and implement targeted prospecting; create new outreach content for our Home Kit and master Family Champions product offerings. SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads. Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: Marketing Communications - For the student(s) to help us improve our brand's presence and capture greater market share. Market Research - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing aligns with our target sector/customer. Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience. Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance. SEO Strategy & Recommendations - For the student(s) to help us generate more traffic and revenue through search engines. Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Other duties the student may complete could include : (indicate other duties as exemplified below) Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as (Mailchimp, Google Sheets, Excel) Content development, including social posts, blog posts, LinkedIn articles, and website copy. We will plan to communicate with our virtual intern(s) using these communication tools: (Riipen messaging, email, Zoom Calls) Primary contact : (Terence Chatmon, President & CEO ) Secondary contact: (Gladin Joseph, Brand and Digital Director)