Create a Cold Email Campaign for BoardSpace
Project scope
Categories
Sales strategySkills
target audienceThe goal of this project is to create a cold email campaign for BoardSpace, an online portal for the volunteer directors and administrators of condos, HOAs, non-profits and charities. The campaign should be tailored to the target audience of BoardSpace and should include a strategy for creating and sending the emails, as well as a plan for measuring the success of the campaign.
By the end of the project, students should demonstrate:
- Understanding of BoardSpace's target audience and their needs.
- Creation of a cold email campaign strategy.
- Creation of a plan for measuring the success of the campaign.
- Execution of the cold email campaign.
Final deliverables should include:
- All products.
- A written report explaining the strategy and outcomes.
Students will connect directly with us for mentorship throughout the project.
We will be available for video conferences at the start of the project, as needed and at the end to wrap up and hand off deliverables.
Students will be added to our Slack channel. Quick questions will be answered on the same day.
We will provide access to our sales CRM, contacts, and previous campaigns.
About the company
BoardSpace is an online portal for the volunteer directors and administrators of condos, HOAs, non-profits and charities. BoardSpace overcomes the daunting task of looking after hundreds of documents, attending lots of meetings, preparing agendas, approving minutes and keeping on top of to-lists by providing boards with the tools to get their work done more efficiently and in less time.
Pat Crosscombe founded BoardSpace due to her experience on a condo board. BoardSpace is on a mission to organize the boards of directors of the world and was built by a team that understands the needs of condo and non-profit boards.
Portals
