Digital Marketing and Website Update for Innovate Landfill Solution Canada
Preferred learners
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to improve the digital marketing strategy and update the company's Facebook and website to better engage with consumers and promote the message of active recycling participation. Additionally, the project aims to create survey templates to gather feedback from consumers about their recycling habits and preferences.
This will involve several different steps for the students, including:
- Researching the current digital marketing strategy and identifying areas for improvement.
- Creating and implementing a new digital marketing plan that emphasizes consumer engagement and education about recycling.
- Updating the company's Facebook page with engaging and informative content.
- Updating the company's website to make it more user-friendly and informative about recycling initiatives.
- Developing survey templates to gather feedback from consumers about their recycling habits and preferences.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A new digital marketing plan with specific strategies for consumer engagement and education about recycling.
- Updated Facebook page with engaging and informative content.
- Updated website with improved user interface and informative content about recycling initiatives.
- Survey templates for gathering feedback from consumers about their recycling habits and preferences.
Final deliverables:
- A comprehensive report outlining the new digital marketing plan and the updates made to the Facebook page and website.
- Completed survey templates for gathering consumer feedback.
- What is the main goal for this project?
-
The main goal for the project is to improve the digital marketing strategy and update the company's Facebook and website to better engage with consumers and promote the message of active recycling participation. Additionally, the project aims to create survey templates to gather feedback from consumers about their recycling habits and preferences.
This will involve several different steps for the students, including:
- Researching the current digital marketing strategy and identifying areas for improvement.
- Creating and implementing a new digital marketing plan that emphasizes consumer engagement and education about recycling.
- Updating the company's Facebook page with engaging and informative content.
- Updating the company's website to make it more user-friendly and informative about recycling initiatives.
- Developing survey templates to gather feedback from consumers about their recycling habits and preferences.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A new digital marketing plan with specific strategies for consumer engagement and education about recycling.
- Updated Facebook page with engaging and informative content.
- Updated website with improved user interface and informative content about recycling initiatives.
- Survey templates for gathering feedback from consumers about their recycling habits and preferences.
Final deliverables:
- A comprehensive report outlining the new digital marketing plan and the updates made to the Facebook page and website.
- Completed survey templates for gathering consumer feedback.
Supported causes
About the company
ILS Canada leads in promoting environmental progress through the efficient collection of recyclables that were previously considered non-recyclable and disposed of as waste. It accomplishes this by organizing educational events that encourage communities and participants to actively contribute to the recycling circular economy, driving innovation in the sorting of recyclable materials.