Market Research and Visual Communication Project for SEEDA - EPCMst
Preferred learners
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Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to conduct market research and develop visual communication/graphic design solutions for SEEDA - EPCMst, a company focused on reducing construction project environmental footprints and costs. The students will need to complete the following tasks to achieve the project goal:
- Conduct market research to understand the target audience, competitors, and industry trends.
- Develop a one-page market research brief outlining key findings and insights.
- Ideate and create graphic design solutions such as web banner ads, social media content, brochures, signage, and other visual collateral based on the research and SEEDA's brand identity.
- Present the visual communication solutions to the SEEDA team for feedback and revisions.
- Finalize the visual communication solutions based on feedback and deliver the completed designs to SEEDA.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A one-page market research brief with key findings and insights.
- Visual communication solutions including web banner ads, social media content, brochures, signage, and other collateral.
- Presentation of the visual communication solutions to the SEEDA team.
- Revised and finalized visual communication solutions based on feedback.
Final deliverables:
- All source materials for the market research and visual communication solutions.
- A written report explaining the design process, market research findings, and outcomes.
- A presentation to SEEDA summarizing the research and visual communication solutions.
- What is the main goal for this project?
-
The main goal for the project is to conduct market research and develop visual communication/graphic design solutions for SEEDA - EPCMst, a company focused on reducing construction project environmental footprints and costs. The students will need to complete the following tasks to achieve the project goal:
- Conduct market research to understand the target audience, competitors, and industry trends.
- Develop a one-page market research brief outlining key findings and insights.
- Ideate and create graphic design solutions such as web banner ads, social media content, brochures, signage, and other visual collateral based on the research and SEEDA's brand identity.
- Present the visual communication solutions to the SEEDA team for feedback and revisions.
- Finalize the visual communication solutions based on feedback and deliver the completed designs to SEEDA.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A one-page market research brief with key findings and insights.
- Visual communication solutions including web banner ads, social media content, brochures, signage, and other collateral.
- Presentation of the visual communication solutions to the SEEDA team.
- Revised and finalized visual communication solutions based on feedback.
Final deliverables:
- All source materials for the market research and visual communication solutions.
- A written report explaining the design process, market research findings, and outcomes.
- A presentation to SEEDA summarizing the research and visual communication solutions.
Supported causes
About the company
We believe our team can bring a new perspective to design and operations that will reduce the environmental footprint of any project with a positive impact on the costs and socio-economics.