Digital Marketing for a B2B SaaS Climate-tech Startup
Preferred learners
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our company does digital marketing in order to build our brand image and credibility. We would like to collaborate with students to develop a more robust digital marketing content.
This will involve several different steps for the students, including:
- Familiarizing themselves with our target market, products and services.
- Reviewing existing marketing content in the form of posts, emails, website, etc.
- Develop content according to our social media calendar to increase website/linkedin traffic.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our target market, products and services
- Develop and deployment of marketing content
Final deliverables should include
- Marketing materials.
- What is the main goal for this project?
-
Our company does digital marketing in order to build our brand image and credibility. We would like to collaborate with students to develop a more robust digital marketing content.
This will involve several different steps for the students, including:
- Familiarizing themselves with our target market, products and services.
- Reviewing existing marketing content in the form of posts, emails, website, etc.
- Develop content according to our social media calendar to increase website/linkedin traffic.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our target market, products and services
- Develop and deployment of marketing content
Final deliverables should include
- Marketing materials.
Supported causes
About the company
Buildings are a significant contributor to the global CO2 emissions crisis, accounting for over 40% of all emissions. As a result, investors and governments around the world have set mandatory carbon targets to reduce building emissions. Real estate developers are struggling to meet these targets and often resort to spending over $200k per project in consulting fees to avoid getting fined. Theyโre then presented with generic and costly carbon reduction strategies, skyrocketing project costs even further. As stricter targets are implemented around the world, it only gets harder for developers to build carbon compliant buildings within their budgets.
That's why at Tuuli, weโre building software to help design teams measure, reduce and monitor the carbon emissions of their buildings and portfolios to meet carbon targets. No matter the stage of design, Tuuli can estimate a buildingโs embodied carbon intensity and suggest cost-effective carbon reduction strategies tailored to the building.