Marketing Assistant

Closed
Tuuli
Toronto, Ontario, Canada
Employer
(1)
3
Preferred learners
Anywhere
Academic experience
Categories
Market research
Skills
social media monitoring detail oriented marketing communications social media scheduling key performance indicators (kpis) marketing content creation competitive analysis social media campaigns
Project scope
What is the main goal for this project?

We are seeking a motivated and detail-oriented Marketing Assistant to join our team and contribute to the enhancement of our brand's online presence. The primary focus of this project is to optimize our social media campaigns, with a particular emphasis on platforms such as Facebook, Instagram, and Twitter. This entry-level position is an excellent opportunity for someone passionate about marketing to gain hands-on experience in a dynamic environment.

What tasks will learners need to complete to achieve the project goal?
  1. Content Creation: Assist in the development of engaging and creative content for social media platforms, aligning with the brand's voice and messaging.
  2. Campaign Execution: Collaborate with the marketing team to execute social media campaigns, including scheduling posts, monitoring engagement, and ensuring timely delivery.
  3. Analytics and Reporting: Track and analyze key performance indicators (KPIs) to evaluate the success of social media efforts. Prepare regular reports and provide insights for continuous improvement.
  4. Community Engagement: Monitor social media channels for brand mentions and engage with the audience through comments and messages, fostering a positive online community.
  5. Market Research: Conduct research on industry trends, competitor strategies, and audience preferences to inform content creation and campaign strategies.
  6. Coordination: Work closely with graphic designers, copywriters, and other team members to ensure cohesive and effective marketing communication.


About the company
2 - 10 employees
Real estate, Construction, engineering & trades, Technology

Buildings are a significant contributor to the global CO2 emissions crisis, accounting for over 40% of all emissions. As a result, investors and governments around the world have set mandatory carbon targets to reduce building emissions. Real estate developers are struggling to meet these targets and often resort to spending over $200k per project in consulting fees to avoid getting fined. Theyโ€™re then presented with generic and costly carbon reduction strategies, skyrocketing project costs even further. As stricter targets are implemented around the world, it only gets harder for developers to build carbon compliant buildings within their budgets.

That's why at Tuuli, weโ€™re building software to help design teams measure, reduce and monitor the carbon emissions of their buildings and portfolios to meet carbon targets. No matter the stage of design, Tuuli can estimate a buildingโ€™s embodied carbon intensity and suggest cost-effective carbon reduction strategies tailored to the building.