Social Media Strategy and Content Creation for The Wheelbarrow Gardener
Preferred learners
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive social media strategy and content plan for The Wheelbarrow Gardener. This includes creating engaging and informative social media posts for several weeks, as well as developing a plan to target the right clients for the company.
This will involve several different steps for the students, including:
- Researching the company's target audience and ideal clients.
- Creating a content calendar for social media posts across platforms such as Facebook Business, Instagram, Google Business, Nextdoor, and LinkedIn Business.
- Developing engaging and informative social media posts that align with the company's values and services.
- Implementing a plan to target the right clients through social media advertising and engagement.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A comprehensive social media content calendar for several weeks, including posts for each platform.
- Engaging and informative social media posts tailored to the company's target audience and ideal clients.
- A plan for targeting the right clients through social media advertising and engagement.
Final deliverables:
- A detailed social media strategy and content plan for The Wheelbarrow Gardener, including the content calendar and targeted client plan.
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive social media strategy and content plan for The Wheelbarrow Gardener. This includes creating engaging and informative social media posts for several weeks, as well as developing a plan to target the right clients for the company.
This will involve several different steps for the students, including:
- Researching the company's target audience and ideal clients.
- Creating a content calendar for social media posts across platforms such as Facebook Business, Instagram, Google Business, Nextdoor, and LinkedIn Business.
- Developing engaging and informative social media posts that align with the company's values and services.
- Implementing a plan to target the right clients through social media advertising and engagement.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A comprehensive social media content calendar for several weeks, including posts for each platform.
- Engaging and informative social media posts tailored to the company's target audience and ideal clients.
- A plan for targeting the right clients through social media advertising and engagement.
Final deliverables:
- A detailed social media strategy and content plan for The Wheelbarrow Gardener, including the content calendar and targeted client plan.
Supported causes
About the company
Our Ideal Customer
Ideal Clients
Edmonton's environmentally-minded homeowners, businesses, and HOAs seeking landscape solutions that embody sustainability and go beyond mere plant installation. The Wheelbarrow Gardener prioritizes water-saving xeriscaping, pollinator-friendly gardens, and organic practices, delivering these through:
Simplified Landscape Care: We offer Sustainable Planting Plans featuring low-maintenance, climate-resilient native plants, emphasizing water-wise xeriscaping practices for long-term beauty with minimal input.
Resource-Conscious Choices: Edmonton prioritizes water-wise practices, pollinator support, and pesticide-free landscapes – areas aligned with our core values. Our Food Gardens transform properties into productive, eco-friendly havens featuring pollinator-supporting designs, while our Garden Caring service delivers expert organic landscape maintenance.
HOA & Commercial Appeal: We are the ideal partner for HOAs and businesses seeking to enhance neighborhood appeal