Marketing Project
Preferred learners
Categories
Skills
Project scope
- What is the main goal for this project?
-
- Establish a brand visual identity
- Generate countrywide awareness of our organization
- Help us to grow our congregation through digital marketing strategies
- What tasks will learners need to complete to achieve the project goal?
-
BRAND VISUAL IDENTITY:
Set up colour themes, typography, and branding guides
Create graphic design assets for our marketing materials (website and social media)
SEO OPTIMIZATION
SEO Auditing to figure out our baseline
Set up Search Analytics
Keyword research
Update website with Optimized Content
Link Building Strategy to get good quality backlinks
SOCIAL MEDIA STRATEGY
Optimize social media profiles
Hashtag research
Create content plan and build content calendar
GOOGLE ADS STRATEGY
Set up Campaign Goals
Set up keyword themes
Write Ads
EMAIL MARKETING STRATEGY
Survey community about what they would like to get from our email communication
Set up email marketing plan
CONTENT CREATION
Video
Photography
- What is the main goal for this project?
-
- Establish a brand visual identity
- Generate countrywide awareness of our organization
- Help us to grow our congregation through digital marketing strategies
- What tasks will learners need to complete to achieve the project goal?
-
BRAND VISUAL IDENTITY:
Set up colour themes, typography, and branding guides
Create graphic design assets for our marketing materials (website and social media)
SEO OPTIMIZATION
SEO Auditing to figure out our baseline
Set up Search Analytics
Keyword research
Update website with Optimized Content
Link Building Strategy to get good quality backlinks
SOCIAL MEDIA STRATEGY
Optimize social media profiles
Hashtag research
Create content plan and build content calendar
GOOGLE ADS STRATEGY
Set up Campaign Goals
Set up keyword themes
Write Ads
EMAIL MARKETING STRATEGY
Survey community about what they would like to get from our email communication
Set up email marketing plan
CONTENT CREATION
Video
Photography
About the company
CSL On the Lake recognizes your unique and remarkable Self. We believe all people are part of this One Infinite, Intelligent Universe. It is an expanding consciousness of which you are part, just One Intelligence encompassing all.
We teach meditation, the Science of Mind, and offer inspiring gatherings to explore the nature of Life and our journey.
We are here for people seeking answers to the BIG questions facing us today. We offer practical, positive, life-affirming tools to create a full experience of living.
We are about bringing harmony, love and peace in our world.
Together we can create a Positive, Powerful and Productive change.